Blog
Social Media Explorer – A Blog to Follow
As organizations implement and improve social media in their marketing, brand building and communications strategies, there is no shortage of advice or subject matter experts; however one Blog stands out. I would recommend you add Social Media Explorer to the sources of information you follow concerning social media. This site has a wide range of post...
» Read "Social Media Explorer – A Blog to Follow"...
Twitter More Adult Than Teen
Do you have people in your organization’s leadership that still think social media is a technology just for teens? A recent New York Times article found that for Twitter “just 11 percent of its users are aged 12 to 17″. This is not only true for Twitter, but the result of the maturity of other social media...
» Read "Twitter More Adult Than Teen"...
Social Media: Managing Twitter Accounts
A new application group is growing up around the management of Twitter accounts. If your organization is seeing growing use of Twitter, check out this CIO.com drill down link for some possible options for account management. An application named CoTweet is getting much of the media attention and big corporate users so far, but it is...
» Read "Social Media: Managing Twitter Accounts"...
Trillium Helps Tech Association Add Social Networking Features
Our work with a national technology association allowed it to add a database of service providers and a peer networking tool to its site in response to requests from its members....
» Read "Trillium Helps Tech Association Add Social Networking Features"...
Trillium Helps Tech Association Pick Social Networking Agency
Our client sought help to identify a partner to launch a new online community. We identified qualified firms, wrote and distributed a Request for Proposals (RFP) and conducted preliminary analysis of the responses....
» Read "Trillium Helps Tech Association Pick Social Networking Agency"...
How Facebook & Twitter can drive member acquisition & retention
What’s good for small firms is good for associations, big and small. The Tribune reports: “When we started on Facebook a few weeks ago, I wasn’t sure we were going to connect with people because our demographic is older,” said Brad Wilson, founder and editor in chief, who also began using Twitter recently. The company has attracted...
» Read "How Facebook & Twitter can drive member acquisition & retention"...