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New Media 3-Screen Live Events
by Steve AdelsteinTrillium used its Project Recovery framework to successfully manage the implementation of the concurrent viewing of a live International Golf Tournament for three viewing screens – TV, Computer, and mobile wireless device. The integration process that provided golf fans with extensive live coverage and on demand content from the course. Wireless customers had exclusive access to live and on-demand Masters programming from their wireless devices.
About the Author
Steve Adelstein
Steve is the CEO at Trillium where he is responsible for the firm's strategy and direction. He has more than twenty years of consulting and industry experience driving strategic programs, managing the development and implementation of strategic business initiatives for both Fortune 500 companies and Trade Associations. His experience includes work in the Financial Services, Telecommunications, Government, and Healthcare industries.